Writing a CV - Tip #3
Use Key Words
Many employers are now using Applicant Tracking Systems (ATS) to assist in the shortlisting of applicants. This is basically software that scans your CV and Cover Letter for matching keywords to ensure that you are a potential match for the job before sending the application through to HR or the Hiring Manager for review.
If you want to successfully get through the ATS so that your CV can be viewed by a ‘human’, then you will need to incorporate key words that show you meet the job requirements.